Christian Dior is thought to be the first major fashion house to put it's name under licence for an eyewear brand in the mid 1960's.
Despite early models from Christian Dior collection being manufactured by Tura in the USA, it was in 1966 that Austrian Born Wilhelm Anger claimed the Dior licence.
Wilhelm Anger was most famous for developing and patenting the material and brand “Optyl” in 1946. Optyl is a spectacle frame material which is incredibly popular and still used in manufacturing today. Optyl is a lightweight material, approximately 20% lighter than acetate, giving great comfort for the wearer. The material is hypoallergenic, heat resistant, very high quality and long-lasting. Optyl frames do not discolour over time.
Wilhelm created the slogan "Dress your face" and it's safe to say Christian Dior eyewear was a luxurious eyewear range. A visible brand name, would change the way frames were designed.
In the 1970's the Dior range became more colourful and ornate, with gem stones and enamel. The 80's saw the styles change to follow the fashion. Twelve models a year were produced, with each one available in six colours and two sizes.
The Christian Dior Monsieur range was established in the 70s by the Yves Saint Laurent successor Marc Bohan. It's purpose, to distinguish Dior men's clothing from that of the ladies. The range is popular and the styles ahead of their time. The range has since been re-named to Dior Homme in 2000 and in 2018 to Dior Men.
1996 saw the take over of the license by Safilo Group. The Italian company acquired Dior through the purchase of the Carrera assets.
One of our favourite details to the Christian Dior frames, is the quilted pattern that features on some of the temporal sides. This pattern is synonymous with the brand and still features in collections to this day, including the classic Christian Dior handbags.
We love our huge range of vintage Christian Dior sunglasses and glasses as they are super stylish, coming from one of the most desirable fashion houses to grace the planet. With a mix of mens and ladies designs, this collection never fails to please. The classic styles create timeless eyewear which will never fade.