For 23 years Pantone's Colour of the Year has influenced industries across the globe and the eyewear market is no different.
Veri Peri (17-3938) is set to trend in 2022 and we want to give you guy's a chance to get ahead of the trend. Every time I say the work Veri Peri, I have thought's of a South African fast food chicken chain, I digress.
"Veri Peri brings a novel perspective and vision of the trusted and beloved blue colour family, encompassing the qualities of blues, yet at the same time with its violet red undertone, Pantone 17-3938 Very Peri displays a spritely, joyous attitude and dynamic presence that encourages courageous creativity and imaginative expressions"
If those words don't inspire you to rush out and go Veri Peri mad, I don't know what will. A new Pantone colour, but can we find hint's of it throughout our sustainable stylish collection?. I think so. And remember Veri Peri isn't just tied to the frames, some of our vintage sunglasses also have this hue.